We are figuro, a collective of specialists from the US, the Netherlands, and Italy.
While the majority of our projects are handled start to finish by our team, we sometimes take on projects that are highly complex or that have specific needs such as photography and video production. In these cases we work together with other studios and agencies.
But every project that comes across our desk, whatever diverse needs it may have, is overseen by Gianluca Ariello, figuro’s creative director and strategist.

Founder & Creative Director
With an M.S. in Marketing and Communications, Gianluca worked in major corporations in Italy, United States and The Netherlands. He then worked for a number of years with start-ups and scale-ups on branding, advertising, and web design before founding figuro.


Developer / Interaction Designer
Coming from a background in industrial design, Nikolai focuses his work on conceptual design and interactive experiences. He believes that the ingredients for understanding complex concepts are curiosity, exploration, playability, and a pinch of humor.